In 2005, a simple video where Ronaldinho hits the crossbar with the ball 4 times in a row without letting it touch the floor was the first to get 1 million views on Youtube. The transcendence of this piece goes further than the sports feat (the veracity of it is still under question). The apparent spontaneity of the clip and the use of a sequence shot would become the essential elements of the viral video; a genre already considered a paradigm in today’s communication.
Write to us
General information: firstname.lastname@example.org
Business inquiries: email@example.com
Work with us: firstname.lastname@example.org
Portaferrissa 7, 2-2
08002 Barcelona, Spain
Get a monthly compilation of our Tips of the Week and updates about our projects from time to time by subscribing to our Newsletter.
You can read our legal note here.